An ad from one of the soccer sites I occasionally peruse. Seems for a mere $USD 69.95 you can get the '#1 personal protection body armour for the world cup 2010'. Nothing says 'sit back and relax' quite like the constant chafing presence of a bulky kevlar vest. You'll soon forget you're wearing it! No doubt you'll also soon forget to look behind you every 2.4 seconds for possible kidnappers, or check everyone's hands within 150 sq meters, or triangulating sniper positions, or vaguely bulging bags, or those suspicious (and admittedly damned annoying) plastic trumpets, or half drunk cups of beer placed 'accidentally' beside you.. just relax and enjoy the game!

Tags: fashionique, oddity

An American web ad promoting the arts. I'm all for increasing exposure and arts education in the US (which in general is woefully underfunded etc) but 'raisin brahms'? Not going to resonate with the kinder I'm afraid. This smacks of 'seemed like a good idea at the time' brainstorming. Maybe the boss came up with this 'clever' pun, and no one could countermand them; then again 'feed your kids the Arts!" isn't exactly lighting up the sky either...

Tags: super english force, oddity

While browsing the local Toys 'R Us, I happened upon the interestingly named iFairy ('graceful and efficient', with 'super wide infrared control' no less - certainly sounds impressive). Seems they're jumping on the "i - clever product name" bandwagon a bit late. Unfortunately doesn't really look like a fairy, and definitely not a cyber-enchanced i-pixie. One would expect futuristic metallic wings, or at least a USB connector...



Also upon closer inspection, I noticed it looks suspiciously like the iBird a few boxes down. Hmmm. Now a cynic would say that the iFairy is just the iBird with 'fairy' coloring and pink packaging. A cynic mind you...

Tags: super english force, oddity